At Zenith Group Advisors, Cole is pioneering insurance-backed supply chain finance for the mid-market and PE-backed companies the banks were never built to serve.
Since founding Zenith in 2017, Cole has overseen more than $500 million in supplier invoices accelerated across 1,000+ transactions, bringing a financing structure once reserved for the Fortune 500 within reach of the mid-market.
Cole Reifler is an entrepreneur and Founder & CEO of Zenith Group Advisors, driven by a mission to democratize finance and expand access to opportunity.
Throughout his career, Cole has built companies focused on solving different forms of inequality through financial innovation. Through Arora, he focused on advancing gender equality through finance; through Forefront, he worked to reduce wealth inequality by giving investors access to products traditionally reserved for the top 1%; and through Zenith, he is tackling opportunity inequality by bringing institutional financial products and working capital solutions historically available only to investment-grade companies to the middle market.
Under his leadership, Zenith has facilitated hundreds of millions of dollars in transaction volume while rethinking how businesses access capital and growth.
Pre-2017
Built and backed ventures opening institutional finance to those it routinely excludes, founding a platform to expand funding access for women founders and co-founding one to give the middle class access once reserved for the top 1%.
2017
Launched Zenith to bring institutional-grade, insurance-backed supply chain finance to the $50M–$1B mid-market the banks had traditionally ignored.
2022–2024
Grew the insurance-backed platform from its first fund to nearly $100M in annual funded value, deploying capital in days, not months.
Today
Zenith has built an active portfolio across six core mid-market industries, with international expansion underway.
$1B+ structured and originated in private credit across Cole's career.
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Cole Reifler is the founder and CEO of Zenith Group Advisors, a supply chain finance firm focused on bringing institutional-grade working capital solutions to mid-market companies traditionally underserved by large banks and platform-based lenders.
“We are not purchasing receivables from our clients, we are financing trade payables inside the supply chain.”
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Institutional‑grade capital at any scale. Insurance‑backed supply chain finance for mid‑market and PE‑backed companies.
